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<aside> 👋🏼 Welcome! Together we're going to rewire your brain so that you start seeing business opportunities everywhere.

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How to use the OS

Treat the Idea Maze Operating System like a choose your own adventure game. Jump around and always focus on whatever sparks your interest at a given moment. There's a lot of stuff to digest, so don't try to absorb it all at once.

Instead, revisit the OS regularly, whenever you feel like you need some guidance. Some users find it useful to place a reminder on your calendar or task manager to return to the OS, perhaps a week or a month after your last time using it.


You can now either start with the Bird's Eye Overview or jump right to whatever page or resource sparks your interest.

Mindset and Mental Models

Get clear on what you want

How important is a great idea anyway?

You need persistence (and luck)

The real challenge is navigating the idea maze

Protect your ideas

Get rid of your filters

Background Knowledge

Focus on Painful Problems Over Ideas